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B2C Lead Generation Strategies: How to Attract, Engage, and Convert Consumers
Every second, people scroll past ads like they’re dodging spam in a video game — pop-ups? Closed. Emails? Deleted. Gone. But somehow, some brands still get clicks, sign-ups, and loyal fans. That�...

From Live Nation’s antitrust trial loss to Max Lousada and Julie Greenwald’s 26.2 launch… it’s MBW’s weekly round-up
The biggest headlines from the past few days... Source...

Akhila Shankar promoted to Director of Artist Services for India and South Asia at Believe
Shankar, who currently leads TuneCore in the region, will expand her remit across Believe’s Artist Services business. Source...

Universal Music Group launches Everything Jazz, a new global digital platform for jazz music and culture
New digital hub combines e-commerce and editorial content focused on jazz repertoire and culture. Source...

High-Ticket Affiliate Marketing Products: Your Complete Guide
If making a few smart sales sounds better than chasing a thousand tiny ones, you are in the right place. High-ticket affiliate marketing is where one good referral can feel like winning the boss level...

As K-pop concert revenues rise, HYBE, SM Entertainment, JYP, and YG plot music festival joint venture
News arrives as live music becomes an increasingly important revenue stream for K-pop's biggest companies Source...

Live Nation and Ticketmaster lose antitrust trial: What happened, what it means, and what comes next
Live Nation antitrust verdict explained Source...

‘By aligning more closely with Believe, TuneCore is creating a seamless pathway for artist growth.’
TuneCore is celebrating its 20th anniversary. MBW meets up with two of its senior execs to reflect on the journey so far, the careers launched and the lessons learned – as well as a look at the curr...

How Mrs. GREEN APPLE’s dominance in Japan is driving a global breakthrough for the UMG-signed band
The act's streaming and physical sales in Japan made them the world's 13th biggest-selling act in 2025 — without an international campaign. UMG says their global push is still to come. Source...

Splice launches AI tools that compensate sample creators when their sounds are used
Firm says original sample creators will be compensated when their sounds are used to generate new material Source...