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Header Bidding vs Waterfall: Which Makes Publishers More Money?
A waterfall setup can literally ignore a higher-paying ad just because it shows up later in line. That’s exactly why header bidding exists. So, header bidding vs waterfall, which is better? For most...

Done deal: Primary Wave’s acquisition of Kobalt has closed
MBW sources close to the deal have confirmed that the acquisition closed on Tuesday (July 7) after passing all relevant regulatory scrutiny. Source...

Luther Vandross Estate, Primary Wave partner with Alvin Ailey American Dance Theater on ‘Power of Love’ ballet & musical tribute to Vandross
The newly commissioned ballet, titled Power of Love, will premiere on December 2 before opening to the public at New York City Center on December 4. Source...

Suno hires ex-Atlantic Records and YouTube veterans in senior roles
Suno on music biz hiring spree as AI firm taps former YouTube and Atlantic Records execs to lead business development and artist marketing Source...

Raffaella Braun promoted to Co-President of Triple Tigers Records
Braun succeeds Kevin Herring, who stepped down as Co-President on July 6, after more than four decades in the music industry, Source...

Danish indie label behind Scatman John sues Moncho Chavea and Morad for alleged copyright infringement over ‘Se Fue’
Complaint alleges that the sound recording and musical composition of Scatman (ski-ba-bop-ba-dop-bop) was used without authorization Source...

Only a jury can decide reggaeton ‘dembow’ copyright case targeting Bad Bunny, Karol G and 150+ artists, judge rules
The defendants include Pitbull, Drake, Daddy Yankee, Luis Fonsi, Justin Bieber, and units of the three major music companies. Source...

Alibaba entertainment arm Damai launches artist development label ORCA and a worldwide audition to build global music group
The audition, run by ORCA in partnership with All My Anecdotes, will act as a talent pipeline for the label's future projects, and runs from July 3 to August 3. Source...

Live Nation and Ticketmaster ask court to throw out monopoly verdict, or grant new trial
Live Nation and Ticketmaster contend the verdict is "against the weight of the evidence" and was swayed by material that should never have reached the jury. Source...

Taylor Swift beats poet’s copyright lawsuit over her song lyrics, as judge dismisses case with prejudice
A Florida judge threw out Kimberly Marasco's case, ruling that the poems she says were copied do not contain expression that copyright law protects. Source...