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Rumble Partner Program: What the 90% Ad Revenue Share Means
The Rumble Partner Program promises creators up to 90% of eligible video ad revenue from November 1, 2026. See who qualifies and how it compares with YouTube....
Political Ads: What a Record Midterm Means for Publishers
Political ads hit a record $11.21 billion this cycle. See where the money goes, how Google handles election ads and 6 smart moves for publishers....
Dynamic Ad Insertion: beehiiv and Substack Bring Podcast Ads
Dynamic ad insertion is live on beehiiv and in early access on Substack. See the revenue split, ad break limits and 6 smart moves for podcasters....
CrUX Ad Metrics: What Chrome’s Ad Density Data Means for You
CrUX ad metrics now show Ad Count, Ad Density and ad weight for real Chrome users. See how Chrome measures them and 6 essential checks to run now....
UMG’s share price closes up 7.9% – adding around $2.5B in value – after Q3 subscription growth beats forecasts
At its peak today, the rally added around USD $4.8 billion (EUR €4.3bn) to UMG's market capitalization. Source...
From Universal Music’s $3.90bn quarter to Spotify’s AI remix gamble… it’s MBW’s Weekly Round-Up
The biggest headlines from the past few days... Source...
Copyright Alliance – whose members include the RIAA, NMPA, and UMG – calls Meta’s proposed business terms ‘unconscionable.’ Now Meta says the rollout could be delayed again.
The updates are currently scheduled to apply to commercial accounts across Facebook, Instagram, Messenger, Threads, and WhatsApp from November 20. Source...
Suno fights to make Apple testify on whether Apple Music could survive without UMG and Sony, claiming the majors use their catalogs ‘as a cudgel’ to win anti-AI concessions
Suno also wants an Apple witness to testify about Apple’s current licensing talks with both majors and streaming fraud on Apple Music. Source...
Garth Brooks cancels Kansas City show, saying bots made up most of a 90,000-plus ticket queue
The Kansas City matinee will not go ahead, and fans who bought tickets will be refunded automatically to their original method of payment. Source...
Goldman Sachs just told the music industry to sell to fans first
The following MBW op/ed comes from Mag Rodriguez, Founder/CEO, of superfan-focused platform EVEN. Source...
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